Client Services – Marketing Collateral
Marketing collateral is an essential part of building a successful brand. Printed brochures and offer sheets and website content don’t simply deliver information about your products or services, they often provide prospective buyers with their first opportunityto assess whether yours is an organisation they want to do business with. That’s why it’s essential to get your collateral right first time, every time.
Poor design, cheap production values, misspellings, elementary grammatical errors, lack of relevant local information and other easily avoidable mistakes are all surprisingly common with marketing collateral. Such mistakes are frequently viewed by prospects or potential business stakeholders as an indicator of your wider management competence and can leave a lasting negative impression.
With careful planning and meticulous attention to detail, I produce marketing collateral that enhances my clients’ reputation as well as selling their products or services. Here are some of the collateral development services we offer:
- Development and production of corporate brochures, company reports, product data sheets, service offer sheets, white papers, website content, etc
- Development of partner support materials
- Development of powerful company and product presentations
- Selection and production of original corporate gifts that help promote your organisation to the most appropriate audiences